Skip to main content

How-to: Add Usetiful Product Tours in Intercom

  


Intercom is an excellent tool to engage with your customers - it is fairly customizable and can be targeted. Many of our customers use Intercom to engage with their website visitors and users in different stages of their customer journey. 

This makes Intercom an area of interest for Usetiful customers who want to step up their onboarding and adoption strategies - what if you could launch a Usetiful tour right from an Intercom widget?


Well, due to Usetiful’s high customizability that’s exactly what you can do. Here comes into play the sharing by URL feature of Usetiful.


Allow your users to launch a product tour with a single click when they are already looking for help in Intercom.


Here's how:

1. Get the link to the tour
Sign in to your Usetiful account, find the tour that you want to direct users to, click the three dots menu and select “Share tour”. There you will be prompted to paste a URL - that is the URL where the tour is supposed to start. For this example, let’s say a user is on the billing page of your application, https://www.yourapp.com/billing, and may need help learning about all the different features on the page. Paste that URL into the field and hit “Get sharing link”. The sharing link will be generated and copied to the clipboard.

2. Make a compelling CTA
A call-to-action can make or break your plan of placing a noticeable and clear message that users can get help. Prompt your users at the right time with the right message and the results will become way more predictable. Also, keep this in mind when creating your welcome message.

3. Add the CTA with the link to your Intercom popup
Sign in to your Intercom account and add the link to one of the messages

Here’s an example:

Go to your Intercom’s Outbound > Posts section - this will allow adding a  pop-up message with certain targeting on your website.

When you create a new Post, you will have the ability to select a template and customize it. For this example, I selected a template that already contained a button
After a little customization, here’s how it looks




Then I clicked on the button and edited it - I changed the button text and the URL, as shown below. I pasted the sharing link that we obtained in the first step of this tutorial. 


As a result, here is how the final message looks - this is what the users will see on the Billing page

When they click on the button - the tour will be launched.


And voila - now we have an interactive way to prompt users there is a way to get help using Intercom - and an engaging and educating method of walking your users through different features presented on a specific page with Usetiful.

You can add Usetiful tour start points into Intercom articles just as well - the setup is exactly the same - add a button in the article that will take users that seek help to the page that needs to be explained. Try Usetiful now.

Popular posts from this blog

How the 40% Rule Can Help You Find and Identify Product-Market Fit

  Finding product-market fit (PMF) is the Holy Grail for startup founders. Figuring out if sustainable demand for your product exists is something you want to do as early as possible so you can change course or make the necessary adjustments. However, many startups only realize they don’t have PMF well after going to market.  This article will look at how you can identify and achieve PMF, even if things aren’t quite going as expected.  Image by creativeart on Freepik What is the 40% Rule? Sean Ellis is well-known in the software development space. In a legendary 2010 blog post, he coined the term “growth hacking ,” which revolutionized how founders think about product marketing. As if that were not enough, he also popularised the Sean Ellis Rule, also known as the 40% Rule. The 40% Rule is very straightforward. All it requires is asking your users one simple question: "How would you feel if you could no longer use our product?" The respondents then have a choice of one of...

Metrics That Are Better Than NPS?

  Net Promoter Score (NPS) is a deceptively powerful and widely used metric for measuring customer loyalty and satisfaction. It works because it asks one simple question: On a scale of 0 to 10, how likely are you to recommend our product to a friend or colleague? From there, respondents are split into one of three groups, which are: Promoters (9-10): Loyal, enthusiastic advocates for your product. Passives (7-8): Users who are happy enough but could switch to a rival product under the right circumstances.  Detractors (0-6): Unsatisfied customers who are more likely to complain to friends or social media about your product. Once you have counted your responses, you get your NPS score by subtracting the percentage of Detractors from the percentage of Promoters.  However, not everyone loves the NPS score. Here are a few of the weaknesses associated with the customer loyalty metric. It’s too simple to capture the true complexity of customer sentiment. People who respond to...

Alternatives to Shepherd: Which One Is Right for You?

  Shepherd is a popular open-source tool for building product tours. However, there are better options to meet the demands of modern onboarding. Here are some great alternatives that can help boost user adoption. What is Shepherd? Shepherd is a JavaScript library. It was built to help onboard new users with product walkthroughs. It's a flexible tool that allows you to drop product tours into your app using popular languages like: Angular Ember ES Modules Vue.js  Javascript Shepherd comes with a few default themes, but its primary selling point is that it allows you to customize your tours.  The problems with Shepherd as an onboarding tool We're not here to rip Shepherd. It's a good tool that does what it sets out to do. However, it falls short of a great modern onboarding tool for several reasons. #1. Limited accessibility Shepherd is relatively easy to use if you have good technical knowledge. However, you're out of luck if you don't know how to code. In an era whe...