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Showing posts from October, 2023

1991 Accelerator & Usetiful: Supporting the Ukrainian Startup Community

  As Ukraine continues its brave battle against invading Russian forces, assistance from the global community can come in different forms. Military aid, food, and health supplies are vital to support the country through this difficult time. However, these programs must go hand in hand with long-term development strategies that provide a path toward rebuilding Ukraine's economy. Social Boost has been running in Ukraine since 2012. It was built to connect to connect the startup community, public technology organizations, government, and businesses to implement innovative civic tech solutions . The organization's work is more important than ever because of its potential to create jobs and economic growth within Ukraine during these trying times. The 1991 Accelerator is one of Social Boost's most significant projects. It aims to turn promising ideas into thriving startups that can impact the private and public sectors. The 1991 Hackathon In the last seven years, they've lau

Best Practices for Customer Onboarding

  Effective customer onboarding helps you make a positive first impression, increase adoption, and reduce churn. However, while most businesses understand the benefits of great onboarding experiences , they don’t always know how to unlock them.  But don’t worry; our list of customer onboarding best practices is here to change all that. Image by Freepik What is customer onboarding? Customer onboarding is the process of guiding new users to adopt and integrate your product. It refers to a set of steps that include: Welcoming the user Setting up their account Training them to use the product Providing necessary support Engagement and communication When done correctly, onboarding ensures your customers: ✅ Understand the value of your product ✅ Know how to use it fully ✅ Get the maximum benefits from it Customer churn happens for a variety of reasons. Some of the biggest reasons are a lack of perceived value, unmet expectations, and low engagement. Great onboarding experiences are a solutio

Surveys vs Forms: What are the differences and How to use them

  While surveys and forms sound similar, they are different things with their own goals, formats, and best practices. However, they are both crucial elements of customer success because they allow you to collect a vital resource: feedback. Any company worth its salt needs feedback. It allows you to improve your product and understand your customers at the same time. But before you start rushing out and asking the questions that matter, you need to understand the difference between forms and surveys and where to use them. Image by Freepik What is the difference between a form and a survey? Forms and surveys are used to gather information. However, the type of information they collect can help tell them apart.  Surveys are best for collecting opinions, feedback, and information from individuals or larger groups of people. Typically, they use multiple-choice questions. However, many surveys include options for open-ended questions. Forms are best for collecting objective information. Th