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Showing posts from January, 2023

Creating a Multi-page Walkthrough: Why You Should and What are the Benefits?

  When you’re new to a certain place, maybe at school, at work, or at a national park, there’s someone who guides you around to let you know what’s important and where everything is. It can be overwhelming trying to figure out where to go next or how something works, but this person can help show the way. Creating a website walkthrough for your website is just like having someone guide visitors around your website. It will give them all the necessary information they need to get started and navigate the website easily. If you also want your product to be successful, then a product walkthrough is the way to go.  What is a Product Walkthrough? Also known as a product tour , a product walkthrough is a visual guide that takes users through each page of your website. It’s a set of step-by-step instructions that explain various features, functions, and tasks users can complete on the site. By providing an interactive tour, it helps visitors quickly learn how to use the product or service you

European Digital Adoption Platform, GDPR-compliant by default

  In January 2012, the European Commission came up with some data reform strategies meant to enable Europe to adapt to the demands of the digital age. Nearly four years later, the strategists reached a consensus about the scope of the reforms and how to go about enforcing them. The General Data Protection Regulation (GDPR) emerged as one of the crucial components of the European Commission’s effort. It covers all EU member countries as well as individuals and businesses both within and outside EU territory. Digital Adoption platforms (DAPs) are among the businesses significantly impacted by EU GDPR legislation. What is a Digital Adoption Platform? A digital adoption platform is a software designed to integrate with or layer on top of other software, a website, or an app. The purpose of this integration is to provide guidelines that will help employees and other users become more digitally proficient and versatile. The multiplicity of use cases of digital technologies has made them a si

Techniques of Driving Product Adoption Effectively

Are you done producing your first product? It's now time to get it into the market. How do you ensure customers actually fall in love with your product? How do you ensure more and more purchases of the product? This is where product adoption techniques come in handy. Product marketing is such an important aspect of getting your product out into the world. However, it is not a guarantee of sales. Many people will have knowledge of your product but not a large number of them will take the next step and buy it.  In this article, we delve deep into product adoption as a business tool. What is product adoption? Why do you need it? What are the stages of product adoption? This article offers answers to these and many other questions regarding product adoption. Let's dive right into it! What is Product Adoption? Product adoption is the process through which a visitor learns of your product or app and integrates it to accomplish their tasks. This process involves a person learning abou

Gartner Reports: Best Digital Adoption Solution 2022

The coming decade will see a significant investment in digital transformation for the vast majority of organizations looking to drive success. But successful digital transformation relies on leveraging software to help employees acclimatize to new and evolving technology. This poses a challenge to employee productivity, as workforces across the globe will be forced to adapt to new technology in their day-to-day roles. Ideally, implementation of such tech requires an approach that impacts productivity as little as possible. That's why companies are increasingly turning to digital adoption platforms that facilitate the process and support employee efficiency rather than hampering it. What is a Digital Adoption Platform? A digital adoption platform (DAP) sits on top of an existing software application, offering users insight and guidance that helps them to adjust to the software application, providing information on key tasks and functions. With a DAP, companies can introduce new sof