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Showing posts from August, 2023

The Impact of Digital Adoption on Change Management

  The business world is in constant flux. Disruptive technologies emerge to break up the status quo; companies change course to serve exciting new markets; while new management, personnel, and best practices come and go. Most changes happen well outside our control. Regulations, political upheaval, and macroeconomic trends are just some of the things businesses need to navigate from time to time. But other changes occur when organizations embrace new goals, technology, or processes; these are the types of transitions we can affect. Change management is the strategic discipline that seeks to implement transformations effectively. While it is a broad and varied area, digital transformation sits at the heart of change management in an increasingly technological world.    Image by pressfoto on Freepik How change management and digital adoption are related Advanced communication tools, cloud infrastructure, accessible software, and widespread WiFi have all burst onto the ...

How Customer Self-Service Can Benefit Your Business

  Customer-self service is everywhere. Over the last decade, the process has been adopted by leading businesses, such as Apple, Amazon, and Netflix, with small to medium-sized enterprises following suit. Now, it's a must-have if you want happy customers and efficient business operations. Let's explore the practice and some of its benefits before sharing how you can get customer self-service right and delight your customers. Image by pressfoto on Freepik What is customer-self service? Customer self-service describes a collection of channels that allow your users to find help quickly, easily, and independently. The concept includes things like your knowledge portals, websites, help centers, etc. Customers like self-service, especially for more everyday inquiries and incidents. Instead of sitting on hold on the phone, waiting for a reply to an email, or staying in the queue to speak to a customer chat portal representative, they can get instant answers to their questions. But cust...

Steps to Creating a Flawless User Onboarding for Your Shopify Page

  Shopify is an excellent solution for anyone who wants to sell products or services online. However, winning and holding on to customers is challenging in this ultra-competitive business environment. Creating a great user onboarding experience can help you beat the odds and outwork your rivals. Image by rawpixel.com on Freepik Our Shopify user onboarding guide will show you how to use a digital adoption platform (DAP) like Usetiful to boost your sales by creating better experiences for customers and merchants. What is Shopify? Shopify is the world's largest eCommerce platform. Since its inception in 2006, they have been helping people run all manner of online businesses thanks to a suite of tools that include: Website Hosting Payment gateways Point of sale (PoS) hardware Email marketing Tax calculators Shipping solutions  In other words, it's an all-in-one solution for anyone who wants to start an online business. There are over 4 million sites built with Shopify in 175 count...