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Showing posts from December, 2020

5 Tips on Reducing the Customer Churn Rate with an Effective Onboarding Process

  Reducing customer churn rate is one of the top concerns among software, mobile app, or subscription-based business owners. In fact, a recent study shows that most software solutions’ customer retention rate goes down to around 3% after 30 days post-installation. Often, these drops happen as soon as the free trial or demo expires. To reduce customer churn rate, you should consider reviewing your user onboarding process. This process is crucial in leaving a great impression on your customers. Nailing it could increase their overall satisfaction and encourage them to commit to your product for the long-term. With that, here are some tips on how to reduce churn rates with an effective customer onboarding process. 1. Make help easy to find and access First-time users may have a hard time navigating through your app’s interface. Therefore, you must make sure they can easily find and access help upon logging into your software. You can have a pop up at the start asking if they want a sho