Blog Usetiful - Digital product adoption made simple

  SaaS businesses have no shortage of product metrics to track. However, when it comes to the crunch, monthly recurring revenue (MRR) is what really matters. While MRR is a simple concept, increasing it is anything but straightforward. Instead, product managers need to employ a blend of different approaches, including proven psychological principles. One thing is for sure: Great onboarding experiences help SaaS teams win and retain customers, which translates directly into increased MRR. So, if you want to drive your revenues, you need to consider the psychology of onboarding and the seven rock-solid principles. Image by freepik Let’s take a look at each principle and how you can apply them to your onboarding flows. 7 principles of UX psychology Here are the seven psychological principles that can boost your onboarding. They provide a great blend of common sense and more advanced ideas that can inform the way you engage your users.   #1. Cognitive Load Theory John Sweller...

  There are many factors that contribute to an effective user onboarding experience. Clarity, focus, and personalization are some of the most important and most talked about elements you need to help your users understand how your product can solve their problems. However, another essential factor that often goes overlooked is user onboarding time. Long onboarding processes risk boring your users and extending time to value (TTV).  A frustrating onboarding experience is also a terrible first impression of your product, and it can lead to decreased engagement and, ultimately, product abandonment. In other words, it's the exact opposite of what you or your users want from the onboarding process. So, what can you do to reduce onboarding time and allow your users to get stuck into your app to achieve their objectives?  Thankfully, there are three psychological principles that every product should have up its sleeve to move the process along and secure loyal users. In this art...

Immersiveness is an essential part of the best onboarding experiences. While popups and overlays work well in certain scenarios, seamlessly embedding onboarding elements directly into your product or webpage interface creates a natural and organic user experience. In fact, embedded guides generate 4x more engagements compared to other onboarding content, and users complete an average of 7.5 steps with an onboarding checklist —more than double that of overlaid content. This article will explore what embeddables are, how they differ from other onboarding elements, and how you can leverage them to drive deeper user engagement. Example of an embedded checklist from Microsoft Clarity What are Embeddables? Embeddables are visual elements that sit directly inside the UI. Unlike overlays or widgets, these onboarding elements appear as if they are part of the program. The result is a user experience that feels natural, leading to better engagement and completion rates. While widgets like modal...