Estimates suggest that as many as 99.5% of commercial apps fail each year. User retention, engagement, and long-term satisfaction are essential ingredients for making it into that coveted 0.5%, which is why mobile app onboarding has never been more critical for iOS and Android publishers. As mobile usage continues to dominate the world of apps, delivering effective onboarding experiences has become a top priority for product teams. In this article, we’ll examine why mobile onboarding matters, explore some of the most common challenges in mobile UX, explain why traditional help methods fall short, and discuss how Usetiful’s mobile onboarding solution addresses these issues with an outstanding range of benefits and proven results. Image by rawpixel.com on Freepik Why mobile onboarding matters If you thought the statistics about 99.5% of mobile apps failing each year were terrifying, wait until you hear that 77% of daily active users (DAUs) abandon an app within the first three da...