Blog Usetiful - Digital product adoption made simple

  According to research from the Business of Apps , one in four users abandon mobile apps after just one day of use. By day 3, the average app had shed 77% of its users, and by day 30, retention is just over 5%. If you didn’t understand how important first impressions are for the success or survival of mobile apps, you do now. Image by katemangostar on Freepik So, how can you tilt these first impressions to improve retention and engagement? The answer lies in getting your mobile app onboarding right so that your product can compete in an increasingly competitive market. In this article, we’ll share the five best app onboarding practices that will help you demonstrate the value of your app, hold onto users, and drive MRR. What Is Mobile App Onboarding? Mobile app user onboarding describes the initial experiences that help users understand how your app works and why it can solve their pain points. Its purpose is to reduce friction, demonstrate value quickly, and guide users towards ...

  Estimates suggest that as many as 99.5% of commercial apps fail each year. User retention, engagement, and long-term satisfaction are essential ingredients for making it into that coveted 0.5%, which is why mobile app onboarding has never been more critical for iOS and Android publishers. As mobile usage continues to dominate the world of apps, delivering effective onboarding experiences has become a top priority for product teams. In this article, we’ll examine why mobile onboarding matters, explore some of the most common challenges in mobile UX, explain why traditional help methods fall short, and discuss how Usetiful’s mobile onboarding solution addresses these issues with an outstanding range of benefits and proven results. Image by rawpixel.com on Freepik Why mobile onboarding matters If you thought the statistics about 99.5% of mobile apps failing each year were terrifying, wait until you hear that 77% of daily active users (DAUs) abandon an app within the first three da...