Once you installed Usetiful, you can start to publish product tours and begin collecting data for their analysis. The only thing you need to do is to embed a bit of javascript to your website. If you use tools like Google Tag Manager , you don't even have to touch your website code. If you are not a developer, send the code to somebody who can help you. If you need any assistance from our side, feel free to contact us . Google Tag Manager Google Tag Manager (GTM) is a free tool that allows you manage and deploy tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code. Using GTM requires to be registered and their javascript code on your website. Then you can manage your code online. 1. To add the Usetiful code to GTM , login to your GTM account and select the appropriate container for your website. 2. Open your Tags section from the menu and add a new tag. 3. Edit tag configuration and choose tag type Custom ...