Blog Usetiful - Digital product adoption made simple

  Introduction Nanyang Technological University (NTU) Singapore began a digital transformation to streamline its in-house systems and enhance the user experience. By integrating Usetiful’s digital adoption platform (DAP), NTU successfully reduced training costs, minimized support dependency, and improved system usability for its community. The Challenge NTU sought to improve user adoption across several in-house systems. Users, who often interacted with these systems infrequently and under tight deadlines, required one-to-one support. Additionally, the diverse information delivered through these systems highlighted the need for a solution that simplifies processes and provides results more efficiently. The Solution Usetiful was deployed across critical systems to enhance user adoption: Enhanced Student Intranet: Announcement banners, guided tours, and tooltips were implemented to enhance communication, simplify navigation, and consolidate fragmented information into one user-frien...

Good news, everyone! Usetiful is joining Fullstory , marking the next chapter in our journey to help teams create more intuitive and meaningful digital experiences. Why? Some of you might remember this: Product adoption is about inspiring the right behaviors that lead to lasting satisfaction for users. To do that, teams need a deep understanding of what users do, see, and think at every step. As we explored new ways to bring that clarity to life, through features like session replay, we discovered how closely Usetiful’s mission aligned with Fullstory’s vision for behavioral intelligence. Joining forces was the natural next step. Together, Usetiful and Fullstory unlock the full value of digital products by giving teams the insight to know when and why users need help - and the ability to deliver experiences that feel human, personalized, and effortless. Since our launch in 2019, we’ve been guided by the feedback, creativity, and trust of our users. Your partnership has shaped Usetiful ...

  Who We're Talking About MAXMODAL ltd . is a neutral multimodal network that simplifies the complex world of transport and logistics. Their comprehensive platform allows users to manage everything from tariffs and supply chains to transportation requests and communication with contractors. In a fast-paced industry where efficiency is key, the team, led by project leader Dinar, recognized that their internal processes were becoming a bottleneck. Their ultimate goal was to find a solution that could match the robust functionality of their product with an equally seamless user experience. The Goals Right from the start, the MAXMODAL team knew exactly what they wanted to achieve with Usetiful. Their main goals were to: Improve feature adoption: With so many powerful tools on their platform, they needed a way to ensure users were discovering and utilizing every feature to its full potential. Enable customers with self-service support: They wanted to empower their users to find answe...

  Strong mobile onboarding is about making a good first impression. Get it right, and your user can become a loyal advocate for your product. Get it wrong, and they could leave your app in minutes and never look back.  Image by pch.vector on Freepik Eighty per cent of users will abandon an app if they don’t quickly understand how to use it or see its value. Some churn is inevitable, but letting good users walk away because your onboarding is weak is unsustainable.  In this article, we’ll look at the four most common app onboarding mistakes and share how to fix or avoid them altogether.  1. Forcing Users Through Long or Tedious Flows Long, tedious flows are a cardinal sin of mobile app onboarding . With Day 1 retention rates often as low as 20% across most app categories, it’s clear that onboarding friction is a clear driver of user churn. If your mobile app onboarding flows require users to sign up before they get a chance to explore the app, there is a good chance t...