The way that software is bought and sold has changed dramatically over the years. In the past, it was all about sitting down with the CEO or CTO and showing the potential impact on the business. These days, products need to speak to the actual software users. This development has changed the sales game significantly. An interactive product demo is ideal for this new era of software sales. For starters, they help you scale your outreach by providing automated sales demos wherever and whenever they’re needed. However, the most significant benefit is that the best way to market a great product is by letting your user see it in action. Interactive demo software like Usetiful helps you unlock these benefits by providing a no-code, step-by-step interface that allows you to build powerful interactive sales demos. What’s more, Usetiful also lets you go one further by customizing your demos around the individual user. But how do you do it? How can you build the self-serve demo...