Blog Usetiful - Digital product adoption made simple

  According to research from the Business of Apps , one in four users abandon mobile apps after just one day of use. By day 3, the average app had shed 77% of its users, and by day 30, retention is just over 5%. If you didn’t understand how important first impressions are for the success or survival of mobile apps, you do now. Image by katemangostar on Freepik So, how can you tilt these first impressions to improve retention and engagement? The answer lies in getting your mobile app onboarding right so that your product can compete in an increasingly competitive market. In this article, we’ll share the five best app onboarding practices that will help you demonstrate the value of your app, hold onto users, and drive MRR. What Is Mobile App Onboarding? Mobile app user onboarding describes the initial experiences that help users understand how your app works and why it can solve their pain points. Its purpose is to reduce friction, demonstrate value quickly, and guide users towards ...

  In the era of AI-driven innovation, success isn't just about building smarter products. It's about helping people adopt and use them effectively. That’s why we’re proud to announce a strategic partnership between Usetiful , a no-code Digital Adoption Platform, and Mad About Marketing Consulting , an award-winning boutique firm that helps businesses navigate complex marketing, customer experience, and go-to-market transformations. Together, we are combining strategic advisory and operational enablement to help companies, from startups to corporates, unlock the full potential of digital and AI investments. Why This Partnership Matters AI is transforming how products are built, marketed, and supported. But the biggest challenge isn’t the technology. It’s adoption. Even the most innovative tools will fail to deliver return on investment without the right strategy, onboarding, and user enablement. Mad About Marketing Consulting provides advisory services to address pain points ...

  Usetiful launched the first free-forever Digital Adoption Platform (DAP) in 2019, to help startups and small businesses compete in digital markets by fixing their user onboarding and product adoption. In 2024, we took it a step further. We extended the free-forever plan to make it even more generous, offering unlimited content, additional team members and additional features. In response to the growing demand for affordable and PLG-driven self-serve solutions, Pendo introduced a free plan in 2000, offering support for a limited set of MAUs. Now, UserGuiding has entered the space with their Support Essentials plan, a free forever offering designed to help early-stage companies improve their customer self-service systems. But how does it compare to Usetiful and Pendo in terms of features, scalability, and support for growing businesses? Usetiful Free Plan: The Most Inclusive Free Plan in the Market While UserGuiding’s Support Essentials plan offers great value in terms of sup...