Blog Usetiful - Digital product adoption made simple

  SaaS (software as a service) is one of the fastest-growing segments in the IT industry. Cloud-based services that use a subscription model have become widespread for several reasons, such as accessibility, flexibility, and cost-efficiency.

WalkMe is one of the pioneers of digital adoption. Founded in 2011, it was recognized as the leading DAP product in Everest Group's PEAK Matrix Assessment of DAP vendors. It’s a publicly traded company, with headquarters in Israel. 

Previously in our blog we have discussed the importance of a digital adoption strategy. In this article we will outline specific tools and approaches that will enable you to set up a powerful digital adoption strategy. 

In this blog post, we will take a birds-eye view on digital adoption in general and what tools and approaches you can employ to create and implement a successful adoption strategy. But first of all, let us define the term.  What is Digital Adoption? Digital Adoption is the process of helping users embrace new digital technologies. The users involved might be your customers, or they might be your employees. Whoever they are, at its most simple, digital adoption is about users engaging with digital tools in the best way to achieve their goals. Digital Adoption can take many forms. It could be about educating users on how to use your app, website, or SaaS platform. Or it could refer to training your employees on how to use a third-party piece of software. The common theme between these scenarios is that users engage with and learn how to get as much value as possible from a product. Apps and services are built to solve particular problems. But for users to adopt them, they need to und...